The Rise of Blogs in Media Essay Example | Topics and Well Written Essays - 2000 words

The Rise of Blogs in Media - Essay Example More important than any other factor, it means that the way of communication is changing. It also means that ideas and opinions are going to be a way of growing on the Internet, as opposed to the polished facts that were seen in mainstream media. The rise of blogs is one which is bringing a mixture of the good, the bad and the ugly to those who are in media and communication. While most are excited about the boom in social media on the web, there is also two questions which many should ask. The first is: what does this mean about the information that is available? The second is: where will blogs lead in the future in creating new ways of communication and the interpretation of information. OKeefe, Kevin.   (2010).   "Blogging for Business by U.S. Companies on the Rise."   Retrieved from: http://kevin.lexblog.com/2010/09/articles/blog-basics/blogging-for-business-by-us-companies-on-the-rise-/.    One of the reasons why blogs are popular is because it gives room to design. If you just write a paper, essay or other print communication, you are limited to editing needs. However, with an online blog, you have complete digital freedom to do what you want with color, design and the overall look and feel, all which is a personal expression of what you want to retrieve to others. What most overlook with the designs of blogs is that it refers directly to the communication that you are using for others. Most don’t consider design as a strategic way of making a statement and instead get the best colors or the design that is most convenient. The number one problem with publishing blogs and the designs are used is the desire to put too much in too little of a space. Liquid content, calendars of posts, tag clouds, widgets and RSS feeds are some of the problems that are associated with blog design.