IT15 Essay Example | Topics and Well Written Essays - 500 words

IT15 - Essay ExampleIn addition, it engages the investigation of typing patterns. Moreover, according to vendors and pleased clients it is protected, acceptable, and reasonably invasive (Galea, 2011) and (Wagley, 2011). In this scenario, companies do-nothing use customer family management software to manage the records of their customers. The basic purpose of customer relationship management (CRM) is to recognize, attain, and maintain customers and mutual relationship. Additionally, customer relationship management software or system comprises a lot of tools and facilities such as services, marketing, sales, call centers, customer care, order management and sales force mechanisation systems. In addition, in the past few years, software development firms have attempted to combine some of these useful technologies into an integrated application. In view of the circumstance that the CRM system is client centered, thus it uses a multi-channel policy to carry out operations. In this sce nario, all the latest communication devices like that fax machines, handheld computers and cellular phones can provide an interface for accessing CRM systems. Along with them, availability of internet turns out to be an essential need for the majority CRM systems. In addition, a very measurable element of CRM software is known as a B2C system.